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<channel>
	<title>IBG Blog</title>
	<link>http://internetbroadcastinggroup.com/blog</link>
	<description>Just another WordPress weblog</description>
	<pubDate>Thu, 13 Nov 2008 21:53:13 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.2</generator>
	<language>en</language>
			<item>
		<title>Interview with Mark in Ad Operations Online</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=23</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=23#comments</comments>
		<pubDate>Thu, 13 Nov 2008 21:53:13 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Mark Lassoff]]></category>

		<category><![CDATA[Ad Operations Online]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[online marketing]]></category>

		<category><![CDATA[web radio]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=23</guid>
		<description><![CDATA[Please check out the interview Otilia Otlacan wrote in Ad Operations Online.  Mark Lassoff discusses a number of interesting points related to online marketing.
]]></description>
			<content:encoded><![CDATA[<p>Please check out the interview Otilia Otlacan wrote in <a href="http://www.adoperationsonline.com/2008/11/13/ses-chicago-interview-with-mark-lassoff-founder-of-internet-broadcasting-group/">Ad Operations Online</a>.  Mark Lassoff discusses a number of interesting points related to online marketing.</p>
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		<title>Short Video Slide Show introducing IBG</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=22</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=22#comments</comments>
		<pubDate>Wed, 12 Nov 2008 16:40:09 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Mark Lassoff]]></category>

		<category><![CDATA[Programming]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[private label radio]]></category>

		<category><![CDATA[web radio]]></category>

		<category><![CDATA[web radio production]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=22</guid>
		<description><![CDATA[Please take a few minutes to view our new video slide show describing Internet Broadcasting Group. 
]]></description>
			<content:encoded><![CDATA[<p>Please take a few minutes to view our new video slide show describing Internet Broadcasting Group. <embed src="http://video.google.com/googleplayer.swf?docid=-2712403651377838235&amp;hl=en&amp;fs=true" id="VideoPlayback" style="width: 320px; height: 244px" allowfullscreen="true" allowscriptaccess="always" type="application/x-shockwave-flash"></embed></p>
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		<title>More Bad News for Terrestrial Radio</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=20</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=20#comments</comments>
		<pubDate>Tue, 04 Nov 2008 20:53:10 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[radio ratings]]></category>

		<category><![CDATA[traditional radio listenership]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=20</guid>
		<description><![CDATA[According to a report in Mark Ramsey&#8217;s Hear 2.0 Blog, the average radio listener spent just under 18 hours a week listening to the radio&#8211; That&#8217;s down :45 minutes or 5.5% over last year.What&#8217;s bad news for terrestrial radio, is often good news for Internet radio.  The propagation of new media has been one of [...]]]></description>
			<content:encoded><![CDATA[<p>According to a report in Mark Ramsey&#8217;s Hear 2.0 Blog, the average radio listener spent just under 18 hours a week listening to the radio&#8211; That&#8217;s down :45 minutes or 5.5% over last year.What&#8217;s bad news for terrestrial radio, is often good news for Internet radio.  The propagation of new media has been one of the factors that has effected&#8211; and continues to effect&#8211; the amount of time people spend consuming traditional radio.  The beneficiary?  Mediums like Internet radio that are experiencing meteoric growth. </p>
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		<title>Mark&#8217;s Internet Radio presentation from PodcampAZ Conference</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=21</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=21#comments</comments>
		<pubDate>Tue, 04 Nov 2008 20:52:36 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[Mark Lassoff]]></category>

		<category><![CDATA[Podcamp]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=21</guid>
		<description><![CDATA[The slides from Mark Lassoff&#8217;s Interent Radio presentation at Podcamp AZ on November 1st and 2nd is available on slideshare.
]]></description>
			<content:encoded><![CDATA[<p>The slides from Mark Lassoff&#8217;s Interent Radio presentation at Podcamp AZ on November 1st and 2nd is available on <a href="http://www.slideshare.net/mlassoff/podcampaz-internet-radio-presentation-presentation">slideshare</a>.</p>
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		<title>Hear 2.0&#8211; Where Radio is Going&#8230;</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=19</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=19#comments</comments>
		<pubDate>Mon, 03 Nov 2008 16:59:17 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[branded audio]]></category>

		<category><![CDATA[branded entertainment]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=19</guid>
		<description><![CDATA[Hear 2.0 Blogs about where radio is headed!
]]></description>
			<content:encoded><![CDATA[<p><span style="color: #2d2d2d; font-family: Arial; font-size: 13px; line-height: 19px" class="Apple-style-span"><span class="Apple-style-span" style="color: #000000; font-family: Georgia; font-size: 16px; line-height: 20px"><a href="http://www.hear2.com/2008/11/radio-as-a-feature.html?cid=137499257#comments">Hear 2.0 Blogs</a> about where radio is headed!</span></span></p>
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			<wfw:commentRss>http://internetbroadcastinggroup.com/blog/?feed=rss2&amp;p=19</wfw:commentRss>
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		<title>Internet Radio in Your Car</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=18</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=18#comments</comments>
		<pubDate>Mon, 03 Nov 2008 14:33:53 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[commercial radio]]></category>

		<category><![CDATA[in-car internet radio]]></category>

		<category><![CDATA[Autonet]]></category>

		<category><![CDATA[car internet radio]]></category>

		<category><![CDATA[Delphi]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=18</guid>
		<description><![CDATA[It&#8217;s coming.  And it&#8217;s coming soon!
Auto parts manufactuer Delphi and Autonet Mobile just announced that they are working on a platform for downloadable and streaming internet entertainment in vehicles.
Strong positive implications for internet radio here.  If internet radio is available in-vehicle, what&#8217;s the reason to listen to terrestrial radio or pay for XM/Sirius?
Full article from [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s coming.  And it&#8217;s coming soon!</p>
<p>Auto parts manufactuer Delphi and Autonet Mobile just announced that they are working on a platform for downloadable and streaming internet entertainment in vehicles.</p>
<p>Strong positive implications for internet radio here.  If internet radio is available in-vehicle, what&#8217;s the reason to listen to terrestrial radio or pay for XM/Sirius?</p>
<p>Full article from <a target="_blank" href="http://www.marketwatch.com/news/story/Delphi-Autonet-Mobile-Announce-Agreement/story.aspx?guid={4CAB2F0C-7122-467A-B583-0113062C5684}" title="Internet Radio in Your Car">Market Watch</a>.</p>
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			<wfw:commentRss>http://internetbroadcastinggroup.com/blog/?feed=rss2&amp;p=18</wfw:commentRss>
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		<item>
		<title>It&#8217;s About the Content, Stupid&#8230;</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=16</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=16#comments</comments>
		<pubDate>Tue, 14 Oct 2008 15:07:29 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[Programming]]></category>

		<category><![CDATA[commercial radio]]></category>

		<category><![CDATA[audio]]></category>

		<category><![CDATA[branded entertainment]]></category>

		<category><![CDATA[online radio]]></category>

		<category><![CDATA[terrestrial radio]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=16</guid>
		<description><![CDATA[I don&#8217;t get it.
Article after article comes out discussing the fall of traditional, terrestrial commercial radio.   The diagnoses vary&#8230; Some blame a faltering economy.  Others blame the explosion of new media.  Still others blame a complex combination of societal changes for terrestrial radio&#8217;s ills.  Somehow no one blames the lousy programming.Through a series of [...]]]></description>
			<content:encoded><![CDATA[<p>I don&#8217;t get it.</p>
<p>Article after article comes out discussing the fall of traditional, terrestrial commercial radio.   The diagnoses vary&#8230; Some blame a faltering economy.  Others blame the explosion of new media.  Still others blame a complex combination of societal changes for terrestrial radio&#8217;s ills.  Somehow no one blames the lousy programming.Through a series of acquisitions, cost cutting measures,  and generally bad decisions the radio industry has reduced programming content to overly researched musical standards, air personalities who somehow lack personality and badly produced commercials.Radio used to be known for forging a special personal connection with listeners that TV or the internet never could. Radio was intimate&#8211; personal.When I was learning the ropes of being an air personality in Westport, Connecticut, the best piece of advice I received was to address the listener as an individual&#8211; &#8220;You&#8221; instead of &#8220;All you guys&#8230;&#8221;  Radio no longer feels personal.  The programming feels vaguely repetitive and noisy.  I don&#8217;t feel any personal connection with the air personalities.  Gone are the days when calling in and making a song request or chatting with the DJ felt special.  Sure, I am older and I have changed.  But radio has changed too.  It has become homogenized.  There is no difference in the &#8220;personality&#8221; of stations that play the same type of music.  One classic rock station is the same as another. Listeners notice.  And they&#8217;re being driven away.Once a bastion of creativity, radio is now a vast world of sameness.  Yet, not one of the radio CEO&#8217;s or programming directors interviewed identifies the lack of quality programming and  content as one of the industry problems that is causal in the downturn.  Good content takes talent and money to produce, but it seems that radio is willing to invest in neither.It is in the next generation of radio&#8211; in the form of online radio and branded entertainment that we will see a return to quality content.  Then, the people will come back and the revenue will follow. </p>
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		<item>
		<title>Let&#8217;s Meet in Arizona</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=15</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=15#comments</comments>
		<pubDate>Fri, 12 Sep 2008 20:32:30 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[Mark Lassoff]]></category>

		<category><![CDATA[conferences]]></category>

		<category><![CDATA[PodcampAZ]]></category>

		<category><![CDATA[Podcasts]]></category>

		<category><![CDATA[streaming internet]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=15</guid>
		<description><![CDATA[
Internet Broadcast Group&#8217;s Mark Lassoff has been invited to speak about streaming media at PodcampAZ Streaming Media Unconference.Mark&#8217;s session will be titled Streaming Ourselves to Death:  Online Radio.  Mark will discuss where online radio &#8212; a streaming technology&#8211; fits in to the larger social mediasphere.The conference will take place at the University of Advancing Technology [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://dev.podcampaz.org/wp-content/uploads/2007/04/podcampaz_286x100.png" alt="Internet Broadcast Group's Mark Lassoff to discuss streaming internet radio at PodcampAZ" /></p>
<p>Internet Broadcast Group&#8217;s Mark Lassoff has been invited to speak about streaming media at <span class="Apple-style-span" style="font-weight: bold">PodcampAZ Streaming Media Unconference.</span>Mark&#8217;s session will be titled Streaming Ourselves to Death:  Online Radio.  Mark will discuss where online radio &#8212; a streaming technology&#8211; fits in to the larger social mediasphere.The conference will take place at the University of Advancing Technology on November 1st and 2nd. Visit <span class="Apple-style-span" style="font-weight: bold"><a href="http://www.podcampaz.org/" target="_blank" title="Podcamp AZ Site">PodcampAZ</a> </span>for more information. </p>
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		<item>
		<title>The Benefits of Being Widgetized</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=14</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=14#comments</comments>
		<pubDate>Tue, 09 Sep 2008 20:29:31 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=14</guid>
		<description><![CDATA[You may have heard the term, but may not be quite sure what they are&#8230; Widgets are becoming an important part of the web.  Internet Radio widgets, like the one below can be used to play your radio station and can be placed just abount anywhere.  A widget is, technically, a small bit of code, [...]]]></description>
			<content:encoded><![CDATA[<p>You may have heard the term, but may not be quite sure what they are&#8230; Widgets are becoming an important part of the web.  Internet Radio widgets, like the one below can be used to play your radio station and can be placed just abount anywhere.  A widget is, technically, a small bit of code, that can be placed on web pages, social networking sites, computer desktops and blogs that displays information or plays audio or video.  The radio widget below plays the AffordableSound.FM radio station and allows the user to adjust the volume of the stream.  The next release, coming later this week, will also display the name of the song playing and the artist. <object width="275" height="236" id="W48c58ed6eaf0cd1e48c6dc3abf3c6e1a" data="http://widgets.clearspring.com/o/48c58ed6eaf0cd1e/48c6dc3abf3c6e1a/48c6d6f4c92dcb43/97652c3" type="application/x-shockwave-flash">
<param name="movie" value="http://widgets.clearspring.com/o/48c58ed6eaf0cd1e/48c6dc3abf3c6e1a/48c6d6f4c92dcb43/97652c3"></param>
<param name="wmode" value="transparent"></param>
<param name="allowNetworking" value="all"></param>
<param name="allowScriptAccess" value="always"></param></object></p>
<p>If you click the get and share option on the AffordableSound.FM widget above, you will see option to obtain code to place the widget in a number of different places online.  It&#8217;s one of the ways Internet Broadcasting Group makes radio stations spread virally through the web.Widget players are critical for strong marketing of internet radio stations.  IBG can help your station become ubiquitous on the web with the use of widgets. </p>
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		<item>
		<title>The End of Pandora?</title>
		<link>http://internetbroadcastinggroup.com/blog/?p=13</link>
		<comments>http://internetbroadcastinggroup.com/blog/?p=13#comments</comments>
		<pubDate>Mon, 18 Aug 2008 14:42:54 +0000</pubDate>
		<dc:creator>mlassoff</dc:creator>
		
		<category><![CDATA[Internet Radio]]></category>

		<category><![CDATA[Music Royalties]]></category>

		<category><![CDATA[]]></category>

		<category><![CDATA[Internet Broadcasting Group]]></category>

		<category><![CDATA[Pandora demise]]></category>

		<guid isPermaLink="false">http://internetbroadcastinggroup.com/blog/?p=13</guid>
		<description><![CDATA[There has been much buzz in various news outlets and blogs regarding the possible end of Pandora.  For those of you unfamiliar, Pandora is one of the many music genome style websites that serves up music based on the users announced band affinites.  A user who tells Pandora they like Journey will hear music from [...]]]></description>
			<content:encoded><![CDATA[<p>There has been much buzz in various news outlets and blogs regarding the possible end of Pandora.  For those of you unfamiliar, Pandora is one of the many music genome style websites that serves up music based on the users announced band affinites.  A user who tells Pandora they like Journey will hear music from REO Speedwagon, Styx, Heat and other related bands.</p>
<p>Pandora seems to be indicating if the end comes, it will be because of high music licensing costs- a common refrain among internet broadcasters.  While this is unfortunate, I&#8217;m not totally sure that music licensing is the only reason Pandora may go under.  It seems as though Pandora and other related sites were never built with a serious revenue or profit model in mind.  Sure, playing music people like is a great service, but without a related profit model, how is one to survive doing it? </p>
<p>Some bloggers have tried to determine what Pandora&#8217;s possible demise means for internet radio&#8230; I would say the greater meaning is not as ominous as some would  like to believe.  Pandora had a bad business model&#8211; known expenses without known revenue streams.  What the demise of Pandora does tell online radio producers is that unlike Pandora, you need to have a plan to cover your expenses and hopefully profit from your online radio enterprise.</p>
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